Bad gal RiRi keeps it simple yet sexy in her latest ad campaign for her new fall fragrance, Rogue. The Barbadian singer has been riding the beauty business wave, adding this venture under her belt along with her recent (and ridiculously successful) “RiRi Hearts MAC” collabo with the world-renowned beauty brand. Differing from her first 4 fragrances–Reb’l Fleur, Rebelle, Nude, and the limited edition 777 Nude by Rihanna Diamonds–that made their debuts in the past few years, Rogue is said to have a flirtatious, “sensual Oriental” blend of lemon blossom, cyclamen, jasmine, rose, plum and suede over a musky base of woods, patchouli, vanilla and amber. Not only did Rihanna switch things up this go-around with this components of this scent, but the bottle definitely has a more chic feel, with an added hint of edginess thanks to the inverted spikes at the bass of the glass bottle. “People are always changing and evolving,” said the songstress, “and with Rogue I wanted to switch it up to reflect who I am today. I made it for all women, for every mood, because we all want to project our true selves.”



Rogue will officially be available in September at Macy’s, Dillard’s and Belk, which will make it a perfect gift for the holiday season.

Do you plan on adding this new fragrance by Rihanna to your beauty collection?

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