SHIEKH SHOES PICO GRAND OPENING AND CROSS COLOURS RELAUNCH

Shiekh Shoes Pico, located at 5025 W. Pico Boulevard in Los Angeles, will be an epicenter cultural diversity celebrating more than 40 years of hip hop culture and street wear with a night of live performance and style in Los Angeles with hosts Carl Jones and TJ Walker, Cross Colours founders, and special guest host Yesi Ortiz of Power 106.

To commemorate the evening, the chance to win a pair of ultra-limited Nike Air Yeezy 2 will follow performances by Doggystle frontliner Mac Lucci and G.I. from the Nipsey Hussle camp. A vintage Cross Colours runway show set to the sounds of leading Los Angeles DJs will illustrate the history behind and re-birth of the influential brand and its message of tolerance, “music without prejudice.”

This event is open to the public and will feature limited Nike and Jordan re-issues along with merchandise giveaways and a free limited edition Music without Prejudice EP with purchase. Food will be provided by the legendary Roscoe’s Chicken and Waffles. Event runs from 5 p.m. to 10 p.m.

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